Posted at 12:00 on 20th August 2021 by WOW Sound in Updates
The story and timeline behind WOW Sound
WOW Sound Overview
In 2015, Sing Ern and Sing Huey, a pair of twins from Singapore, were let go by a video game company. As it was challenging to find full-time employment in the game audio industry, they decided to start a company and founded WOW Sound. First, they started licensing music on Audio Jungle for commercials and films.
But because they always love game music and sound effects and grew up playing video games, they slowly moved to license music for video games on Unity Asset Store, GameDev Market, Unreal Engine Market, and Scirra. Now they have their own e-commerce website and a few sub-publishers publishing their catalog.
In 2015, Sing Ern and Sing Huey, a pair of twins from Singapore, were let go by a video game company. As it was challenging to find full-time employment in the game audio industry, they decided to start a company and founded WOW Sound. First, they started licensing music on Audio Jungle for commercials and films.
But because they always love game music and sound effects and grew up playing video games, they slowly moved to license music for video games on Unity Asset Store, GameDev Market, Unreal Engine Market, and Scirra. Now they have their own e-commerce website and a few sub-publishers publishing their catalog.
2015
Founded WOW Sound
(Jobless while trying to figure out the direction for WOW)
2016
First music packs released on Unity Asset Store, Unreal Engine Marketplace, GameDev Market & Scirra
(Started working full-time @ IMBA Interactive)
2017
🌱 Seeds sown started to bring in a harvest
– Rise of our best-seller: ‘RPG Magic SFX Pack’
(Left our jobs in Oct to focus on WOW)
2018
🌟 New beginnings
– Birth of WOW Sound E-commerce platform
– Music Buddies: WOW collaborates with new music composers
(First experience in a Humble Bundle sale)
2019
⛵ Sailing Out To Sea
– Moved into a shared creative working space with friends
– New connections, new insights and new knowledge
2020
🌊 Weathering The Storms
– Experienced the high and lows of life: We thought our boat would sink, but it didn’t
– New virus, new normal and new opportunities
(A year we learn to be grateful for the little things in life)
2021
🚤 Steady Boat Amidst The Waves– Rise of many new stars (Anime Comedy, RPG Magic 3 and Anime Epic Combat)– New Allies: 5 music composers, 2 sound designers, 1 sub-publisher, and 1 game company
(Covid-19 is still here to stay but we are still here to stay too)
2022
🛳️ A Year of Transformation
– Revamped website with a subscription model and exciting features
– Record Output: Released 22 game audio packs, our most prolific year yet
– Provided additional sounds for industry giant Tencent's game
(We know of businesses that sank but we came out stronger)
2023
🏆 Milestones and Masterpieces
– 'Create Wind Sounds With a Fidget Spinner' video garnered over 700 likes on LinkedIn
– Rise of New Best-seller: RPG Magic 3 doubled the sales of RPG Magic & received rave reviews
– Publishing the sounds of a renowned sound library company
(Cherishing each blessing and the trust and love we've gained to do better)